2006 FOOD 50 Awards Announced by Franchise Business Review

Biz Yahoo:

Franchise Business Review, a franchise market research firm, announced today the launch of a food industry study of franchise owner satisfaction levels across the country. The project, entitled The FOOD 50 - 2006 Franchisee Satisfaction Awards(TM), will help to identify the top 50 food franchises, ranked by their overall levels of franchise owner satisfaction.The FOOD 50 survey will ask franchise owners 20 questions related to their franchise ownership experience. The survey questions cover franchisee training and support, system quality issues, franchisor relationship, financial opportunity and overall satisfaction. Additionally, franchisees will complete demographic and lifestyle questions, for a 360-degree view of their franchise experience.

“Franchising is nearly a $2 trillion industry and food-related franchises make up the largest single segment … roughly 40 percent,” said Eric Stites, President of Franchise Business Review. “There are thousands of franchise opportunities today. We want to help prospective franchise buyers identify the very best opportunities. From my experience, franchisee satisfaction is the single most important factor to consider before investing in any franchise and it is often the hardest to measure. Our FOOD 50 Awards will clearly identify the best food franchise companies in the marketplace.”