Tariq Farid, CEO, and his brother, Kamran Farid, COO, co-founders of family-owned Edible Arrangements International today announced that they have hit the 500th mark on the number of franchises in the United States, Canada, Puerto Rico and the U.K. When they launched their fruit franchise business six years ago in East Haven, Conn., their dream was simple: to build a dynamic growth franchise system that would satisfy a strong consumer need and stand out from the rest. And it does.Edible Arrangements began in 1999 with a single store in East Haven, Conn., followed by the opening of the first franchise store in 2001. Edible Arrangements has since defied the traditional, cellophane covered fruit basket. The entrepreneurial company has made the fruit basket an art form of exquisite, hand-sculpted fresh fruit bouquets that resemble floral bouquets and are perfect for any occasion. The fruit bouquets are edible fruit masterpieces overflowing with specially cut and uncut fresh fruit as well as chocolate creations. The company has patents pending on three types of equipment used to cut the fruit into unique and exciting shapes.
“We are delighted to make this announcement marking our 500th signed franchise store in only five short years,” says Tariq Farid. “We have a passion for this wonderful business and it is clear our franchise owners share that vision.
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