Green Acres Rewards Franchisee Excellence

Scoop:

Hamilton couple, Andrea and Barry Dorn have won the 2006 Green Acres Master Franchise of the Year Award.

This is the 10th year in which Green Acres has presented the hotly contested prize. The Dorns will receive a cup, wall plaque and a $1000 travel voucher, but more importantly they get 12 months of boasting rights over 900 Green Acres sub-franchisees and 35 master franchisees from the Bay of Islands to Invercargill.

The year has been a good one for Waikato franchisees, with Craig and Shona McDonald carrying off the 2006 Hire a Hubby Franchisee of the Year Award.

To take out the Master Franchisee award, which is judged by three senior Green Acres executives, Andrea and Barry had to demonstrate excellence in every aspect of their lawn mowing, property maintenance and car valet business, which operates in Hamilton and the greater Waikato area. Key criteria include sales and revenue growth, franchise management, local advertising, corporate image, client feedback and business administration.

This year’s awards were the most keenly contested ever. “We have a points system for the awards with a maximum score of 20,�? says Green Acres CEO, Andrew Chisholm. “Six master franchisees scored 16 points this year, but the Dorns scored 18 to make them clear and deserving winners�?.

“Andrea and Barry were successful in meeting their sales targets in a tough environment. With a large geographical area to cover, the Waikato is a notoriously difficult area to manage. In saying that the Dorn’s have established an excellent team of sub-franchisees servicing Hamilton and all of the satellite towns in the Waikato. Client demand and feedback consistently points to a smooth operation. They’re certainly worthy winners.