MANAMA: A new pizza chain is set to open stores all over the Middle East.
Foodco Holding subsidiary, Sense Groumet, signed an exclusive master franchising agreement for the Middle East with veteran American company Figaros Pizza and plans to open 35 outlets in the UAE alone.
The first five outlets are expected to open in March next year in Abu Dhabi, Dubai and Sharjah.
Figaros will later be rolled out in Kuwait, Saudi Arabia, Qatar, Oman, Bahrain, Egypt and Lebanon.
It is expected that the Figaros chain in the Middle East will employ at least 600 staff.
Foodco Holding managing director Ahmed bin Ali Khalfan Al Dhahry says the decision to invest in the Figaros franchise follows careful planning and research into the pizza market.
“Our studies showed there is an unfilled niche in the Middle East for high-quality products, especially for fresh pizzas that people can take home and bake for themselves,” he said.
danakeith on July 8th, 2008 at 8:36 am
pizza’s are yummy food, love to get some and shared it with family and friends too.