Video usage has recently become an exploding phenomenon online as traditional media conglomerates move towards furthering the online experience for consumers. “Users are watching video more frequently, and for longer periods of time than they do traditional online advertising” says Shawn Ames, the company’s co-founder and CEO. “By launching Franchisor.tv, we are pushing the industry to see the outstanding marketing opportunities of video technology.
To have access to Franchisor.tv, Franchise Circle.com users simply register for a free Franchise Circle account, post video taken from a digital camera or storage media, and then get a link they can either paste into their own website for viewers to watch, or email to business contacts. “Franchisor.tv definitely is advances the global franchise industry”, says Carter Malloy, the company’s other co-founder. “With the ease of capturing video with mobile phones and other easy to carry, highly powerful technology, video is becoming the way to go online”.
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