BRUMS And Its Caring For Children

Fibre2Fashion:

Enormous hearts on the catwalk, hearts that the kids hug as they walk, hearts that are like cushions to encircle mother and her charming tummy. The heart is the real star at the fashion show that presents the BRUMS Autumn-Winter Collection 2007/08.

Because BRUMS has always put its heart into caring for children! BRUMS presents the perfect mix between stylish and casual dress for the small fashion lovers in its coming Autumn-Winter collection.

The BRUMS brand is placed medium-high in the market for children’s wear through a network of franchising and multi-brand shops manufacturing a classic and refined product that is sold on a national and international level.

Quality, reliability, fun, vitality, freshness and freedom are the main characteristics of the BRUMS brand, with a keen eye for the latest fashion trends and imaginative and attractive creativity.

The BRUMS brand was established at the end of the 1980s in answer to a specific market need and the desire to further the experience with Brummel. From its start, the franchising formula brought new sustenance to the commercial system of the Group. After the first store opened its doors in Milan in Corso Buenos Aires, an additional 200 stores opened.