Al Bawaba:
In addition to the furniture chain’s reputation for modern, functional designs, BoConcept has recently obtained considerable recognition in the business community. Recently, the Danish Franchise Association (DFF) named BoConcept the ‘Best Danish Franchise Chain’ and presented BoConcept with the ‘Franchise Award 2007′ in recognition of its organisational ability to handle growth in franchise units and earning capacity.
The DFF committee of judges considers BoConcept to be the ideal representation of both effective global franchising and Denmark.
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