Victorinox, makers of the legendary Swiss Army knife have recently setup its subsidiary in India.
Besides Mumbai, Victorinox India’s country headquarter, the company has office’s in Bangalore and Delhi at present. In India Victorinox have many authorized shop-in-shop and franchisee showrooms. At present they have 7 authorized franchisee showrooms and several shop in shops in all the major metros like Bangalore, Hyderabad, Pune, Mumbai, Delhi, and Chennai; plans are on the way to open 6-7 more franchisee showrooms by mid 2008 and continue the shop in shop concept.
The upcoming franchisee showrooms by mid 2008 would be approximately 500 to 700 sq. feet. each. Victorinox is mainly targeting the youth segment and thus selecting the franchisees, they would keep this factor in mind. The total investment (approx) that Victorinox is expecting to shower would entirely depend on the size of the showroom which caters roughly to an approximate amount of 25 to 30 lakhs. However, Victorinox plans to continue the shop in shop concept and is expecting 25 to 30 more to come on the bord this financial year.
Victorinox has been creating waves in the global market by introducing a range of products that has helped to carve a niche for itself and its innovative product line.
Victorinox Plans To Open More Franchisee Showrooms
July 16, 2007 by Cris | 1 Comment
In Basic Guidelines, Law & Agreements, Franchise Ideas / Opportunities, Franchisees, Shows
Alpana Chauhan on March 6th, 2008 at 2:17 am
I am looking for Swiss Knives in bulk order any showroom or office in Mumbai where I can giv order.