Subway restaurants has launched the Subway Scrabble Game, giving players the chance to win one of ten $100,000 grand prizes, Caribbean vacations, American Airlines tickets, iPods, Subway Cash Cards and Subway food and beverages.
The promotion will run throughout the summer in locations across the country and online.
To play the game, customers can purchase a 32 oz. beverage with a peel-n-reveal Subway Scrabble game piece. Each game piece offers customers two ways to win – an “Instant Win” and an online “Collect-to-Win” offer. One in every two “Instant Win” game pieces awards free Subway food or beverages.
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