Starbucks Rides Home With Pepsi

Economic Times:

Even as Starbucks and Future Group chief Kishore Biyani have called off talks to launch Starbucks coffee in India, coffee aficionados here may still get to taste the world famous beverage brand. Though, maybe not immediately.

The world’s largest coffee chain and PepsiCo have signed a deal to sell Starbucks ready-to-drink beverages in international markets, including those countries that do not have Starbucks outlets such as India. Starbucks coffee would be sold through the soft drink company’s distribution channels, including grocery and convenience stores ‘as well as other locations’. The 2 American companies already have a distribution alliance in the US and Canada.

In the joint announcement late last week, Gerry Lopez, president of Starbucks Global Consumer Products Group, said, ‘This could include countries that may not currently have Starbucks stores.’