Yogen Fruz Expansion Into Los Angeles – USA

Yogen Früz:

Yogen Früz USA Inc. is pleased to announce that the Company has completed a Master Franchise Agreement with YF LA Inc. for Southern Los Angeles County, in the State of California, U.S.A. This agreement extends to cities such as Long Beach, Santa Monica and Pasadena.

Yogen Früz expects to begin opening its comtemporary retail stores in Los Angeles by early 2008. ‘Since opening the first Yogen Früz outlet in 1986, Yogen Früz has enjoyed 22 years of continuous viability and profitability in Canada and around the world,’ said Aaron Serruya, the Company’s President. ‘The agreement announced today builds on that pattern of success, by opening a large new market and presenting more of our healthy frozen dessert to consumers while adding scope and depth to our franchising business in the USA. We look forward to working with YF LA Inc. to successfully launch Yogen Früz in Los Angeles County.’