Business Franchise Idea Is Not Always A ‘Snow Brainer’

November 12, 2007 by Mark | 0 Comments

Chicago Tribune:

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Shave ice with attitude. That’s the spin Conejo Valley, Calif., moms Lisa Kudirka and Karen Bain hope will hook franchise buyers on their unconventional take on selling shave ice treats.

From a glowing blue counter at their Thousand Oaks shop, bar-style beverage guns squirt chilled root beer, mango, bubble gum, green tea and other flavors atop the snow-like confections. Plasma televisions feature extreme sports bloopers. Snowboarder and surfer lingo fills the menu. High-energy music sets the mood.

The polished business is a far cry from the homespun shave-ice stands in Hawaii, where the business partners fell in love with the treat. The 18-month-old company, called Shave It Inc., also is profitable, which its owners hope will be a sweet lure.

“Because we’ve done so well, [franchising] for us is almost a ’snow brainer,’ as we call it,” said Kudirka.

If growth is your goal, turning a small business into a franchise operation has its appeal.

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In Franchising in USA and/or Canada, News

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