4 years after buying back their regional pizza chain from McDonald’s Corp., the Grote family is back on a path to make Donatos a major player in pies.
Donatos Pizza is 45 years old but is acting like a startup company.
4 years past its breakup with McDonald’s Corp., the chain that began with a single South Side shop in 1963 is full of new plans and goals.
The company recently brokered its largest franchise agreement, for 64 stores in North Carolina and South Carolina. This year, it will begin an aggressive campaign to remodel existing stores with a new look. And the Columbus-based company expects to build 15 to 20 restaurants in 2008.
It’s a big change for a company that wasn’t profitable when it parted ways with the burger colossus in December 2003.
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