New franchises open to mixed results in the valley as the economy cools down the country’s hottest restaurant market.
Brian Savinda tosses pizza dough in the air as he reflects back on the last year and a half. Turning to sprinkle pineapple and grated cheese on a fresh pie, the franchisee doesn’t like to say he regrets opening a Fox’s Pizza Den store in Henderson. The venture, however, he said, hasn’t lived up to expectations.
‘I thought it would do a lot better. I thought it would take off sooner. I didn’t realize that this was such a developed area,’ Savinda says, glancing around his Sunset Road and Arroyo Grande location. The Pennsylvania transplant already had successful Fox’s Pizza stores under his belt in the Pittsburgh area when he invested $150,000 to open the Henderson store. The location was selected by an already-successful Fox franchisee.
The chain with the wily critter logo hasn’t translated in the restaurant-saturated area near the Sunset at Galleria mall, despite Fox’s expansion to eight local stores. Read more.
Brian Savinda tosses pizza dough in the air as he reflects back on the last year and a half. Turning to sprinkle pineapple and grated cheese on a fresh pie, the franchisee doesn’t like to say he regrets opening a Fox’s Pizza Den store in Henderson. The venture, however, he said, hasn’t lived up to expectations.














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