Many people make fitness resolutions each January, so a new crop of gyms are rising to the opportunity and carving new niches.
‘For a long while, it’s been Gold’s and Lifestyle, but high-profile gyms are too corporate and their prices are going up every year,’ said Jason Stross, of Broderick and Associates, who is doing groundwork for a new You-Fit gym at the Oaktree Plaza on the west end of Ninth Avenue N.
You-Fit memberships start at $12 a month, with a premium $20 membership that includes tanning. Owners Christy Berks and her father, Rick, are planning to open the first site in April and are near lease signings on 2 more locations for what Stross calls a ‘working man’s and woman’s gym.’ More.
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