Judy Robinette was a regular hairdresser in Nebraska when her career took a turn. A customer, who was immobilized from an accident, was unable to travel to Robinette’s salon for her hair appointments.
‘(She) pleaded with me to come to her house,’ she said.
Robinette was struck with a new idea. She and her husband, Karl Adkins - both licensed cosmetologists - decided to take their haircuts to the people, wherever they are. She moved to the Valley in 1995 and started a mobile business called Traveling Salon.
‘We have everything to take in the house and set up a mini salon,’ she said
Just about every service-based industry in the Valley has at least a few inventive entrepreneurs like Robinette who have added a mobile spin to their craft.
A recent study publicized by the Washington D.C.-based International Franchise Association said mobile business owners now account for about 7% of franchises.
The primary forces driving this trend are an aging population and increasing dual-income homes. People want to spend less time in their vehicles to take care of daily necessities, said Darrell M. Johnson, president and CEO of FRANdata Corp., which conducted the study.
‘It’s a time factor,’ he said. ‘It’s a matter of convenience.’
Mobile Entrepreneurs Don’t Wait For Customers To Come To Them
February 7, 2008 by Cris | 0 Comments
In Franchise Ideas / Opportunities, Franchisees, Franchises, Trends
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