Virginia Barbeque Maximizes Franchisee Performance Through A Partnership With Business Advisers International

Business Wire:

Seeking to ensure the long-term success of franchisees of his already famous Virginia Barbeque chain of restaurants, Rick Ivey selected Business Advisers International, BAI as a partner to provide business coaching and advisory services to his franchisees, helping them from day one establish the business foundation essential to grow their businesses. 3 months into the program, revenues are up with improved in-store traffic and increased catering activity at the Richmond location confirming BAI’s ability to drive rapid business performance improvements.

‘Within 3 months of working with a BAI AdviCoach, I have increased my total revenues by more than 20% year-over-year,’ says Beau Dabney, Owner of Virginia Barbeque Lakeside in Richmond along with his wife Betsy. ‘BAI has helped me to increase both revenue streams of my business – the catering services increased quickly and began making money while at the same time my over-the-counter services improved,’ he added.

‘Partnering with Beau, I’ve watched him make dramatic changes to his time allocation, targeted business development activities and sales management methods in order to set himself up for success,’ says Eric Bucci, AdviCoach in Richmond and facilitator of BAI’s first engagement with a Virginia Barbeque franchisee. ‘Already, the Dabneys are reaping the rewards of those efforts,’ he added.