Starbucks Corp. will add new coffee machines, a customer loyalty card and a new blend of brewed coffee in an effort to revive its coffee empire, the company announced at its annual shareholder meeting here.
The world’s largest coffee chain has agreed to buy the maker of a high-end coffee brewing machine and will add new espresso machines that will allow its baristas to interact more easily with customers. Starbucks said its new loyalty card will give cardholders free flavors or other types of customization in their drinks, free brewed coffee refills, and a free drink when they … read on.
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