Smoothie King Strengthens Leadership Team With 3 New Appointments

Earthtimes:

Smoothie King Franchises, Inc., the originator of the nutritional fruit-based smoothie, today announced that it has appointed David W. Stidham as National Marketing Director, and David Tornabene and Pat Vanderpool as Regional Directors of Operations.

A seasoned restaurant marketer, Stidham will be responsible for leading the brand’s marketing communications strategy. He brings more than 10 years of national brand strategy, advertising and franchise marketing experience to the Smoothie King team. Stidham previously served as Vice President of Marketing for Raising Cane’s Chicken Fingers and also served as VP of Marketing at Piccadilly Restaurants and Director of Marketing for Shoney’s restaurants. Stidham will work out of Smoothie King’s home office in New Orleans.

‘David has a track record of creating excellent results through his aggressive, strategic marketing programs for some of the nation’s top consumer brands and restaurant companies,’ said Tom Fletcher, COO of Smoothie King. ‘His dynamic, results-oriented approach will be instrumental for Smoothie King as we move into the next phase of our brand evolution.’ Read more.