Less than a month after merging with Seaway Valley Capital Corp., North Country Hospitality is pushing ahead with an aggressive plan to expand one franchise and start another.
Christopher M. Swartz, chief operating officer of Seaway Valley, said the company has decided to franchise Good Fellos Brick Oven Pizza and Wine Bar, a Sackets Harbor eatery, and expand the Jreck Subs empire.
On Wednesday, Seaway Valley hired FransAction Inc., Florida, to develop a franchise package for Good Fellos, including operating manuals, new store prototypes and other aspects of a reproducible model, Mr. Swartz said.
He expects the Florida company to spend the next 60 to 90 days developing franchise options.
Mr. Swartz said Seaway Valley will start with one other Good Fellos restaurant. If that proves successful, the company will push forward with five to seven units over the next two or three years, he said.
He said attractive markets for the new franchise include Syracuse and the city’s suburbs, Canton, Potsdam, Massena and along the St. Lawrence Seaway.
Image from Stock.xchng.
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