AME Info, United Arab Emirates:
We exhibited at Franchising Middle East this year because BinHendi Enterprises is franchising its concept restaurant Japengo Café worldwide and an exhibition such as this give us the opportunity to reach out to potential franchisees and gain exposure for our existing and newly created dining concepts,” said Mokhles Bustami, Vice President of Hospitality, BinHendi Enterprises.
BinHendi Enterprises maintains 15 divisions including retail brands, dining outlets, consumer goods trading, and more, many of which it plans to role out across the Middle East in the years to come.
“BinHendi signature dining concepts such as Japengo are widely recognised throughout the Middle East due to regional travellers passing by Dubai in greater number all year long,” Bustami explained.
No comments yet.