Accor’s Fair Franchising Efforts Receive High Marks From AAHOA

Hotel Interactive:

Accor North America, one of the largest hotel chain owners and operators in North America, was the franchisor to receive the highest marks on a progress report recently released by the Asian American Hotel Owners Association (AAHOA) evaluating hospitality companies’ compliance with the organization’s 12 points of fair franchising. AAHOA deemed Accor North America, franchisor for the Motel 6 and Studio 6 brands, the ‘most receptive’ of all franchise companies surveyed. During AAHOA’s 2008 convention in San Antonio, Texas, the association announced the release of an extensive progress report that details how 5 major hotel franchisors are complying with the 12 Points of Fair Franchising, a set of franchisor-franchisee standards that AAHOA created in 1998.

‘Accor has really understood the true meaning of the partnership between franchisors and franchisees,’ said Chandra Kant I. (C.K.) Patel, AAHOA board secretary and director at large. ‘Of all the franchisors we worked with and evaluated, Accor came out on top.’

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