El Pollo Loco Opens 400th Restaurant In Chelsea, Its First Boston Area Location Experienced Multi-Unit Restaurateurs Open Third Of At Least 25 New Eng

Franchising.com:

Why did the chicken cross the country? To open its 400th restaurant… in the Boston area! El Pollo Loco, the West Coast chicken giant famous for its signature citrus-marinated, flame-grilled chicken, is spreading its wings ‘Loco-lly’ in Chelsea as part of the Company’s expansion across the nation.

Local restaurateurs Mitchell Roberts, David Peterman and Rich DiBella of NEEPL, LLC will open the doors to El Pollo Loco’s 400th location, and the first in the Boston area, on Monday, May 26th at 10:00 a.m. in Chelsea. The restaurant is located at 1014 Revere Beach Parkway, near Route 16 and Webster.

A special ribbon cutting and lunch will be held at the restaurant on Thursday, May 29, 2008 at 11:30 a.m. with local dignitaries and members of the Chelsea Chamber of Commerce. During the event, El Pollo Loco will announce activities to support the Boys & Girls Clubs of Boston’s Gerald and Darlene Jordan Club in Chelsea as part of El Pollo Loco’s ardent commitment to the communities it serves. Additionally, in celebration of El Pollo Loco’s 400th opening, the 400th guest to visit the Chelsea restaurant on Saturday, June 14th will win 2 tickets to a Boston baseball game. Read more.