FASTSIGNS(R) News: Get Sports Fans Pumped Up With Signs And Graphics

Area Developer:

Whether it’s to see their favorite NBA star in action or to watch the local high school football team’s homecoming, most sports fans would agree – there is nothing like seeing a game live.

It’s not uncommon to see a sprawling giant banner featuring an action shot of the team’s MVP on the side of a five-story building, or colorful signage lining the stands of the local football stadium advertising a neighborhood business. Signs have become a big part of the overall sports experience. Although the types of signs and graphics a sports facility utilizes add to the fun atmosphere, they also serve a functional purpose.

“From having a strong visual impact to meeting ADA requirements and directing patrons to products and services, signs and graphics used throughout an athletic facility must play several roles – all of which are important,” said Drue Townsend, senior VP of marketing for FASTSIGNS International, Inc.

Any of the following scenarios sound familiar? You are lost, trying to find your way around a new arena and don’t know where your seats are. Half an hour before a big game and you are in traffic anxiously looking for the correct parking lot. The game has gone into overtime and you have to rush out in search of a restroom. Think back. Were helpful signs nearby?