What Do You Look For In A Franchisee?

Real Business:

Molly Maid chief executive Pam Bader is clear on what she looks for in a franchisee: good presentation, drive and emotion.

Bader heads up the domestic services franchise she and her husband introduced to the UK in 1985. The business now turns over almost £12m and has 68 franchise owners, many of whom have been with the company for more than 20 years.

‘The first thing I think of is when looking for a franchisee is would I buy the Molly Maid service from that person. They have to have a burning desire to very successful, they have to be honest and straight, and hardworking,’ Bader says.

‘It is emotional to run your own business so the business you go into must be one you’re going to love and enjoy. You’re scared and frightened but it’s also thrilling and exciting. If you don’t feel those emotions, you’re not the right person for us.’ More.