Kwality Future

Express Hotelier:

Recalling the story behind the Kwality brand’s growth, Dhruv Lamba says, “The journey has been quite interesting. We started from just one restaurant in Connaught Place and today have earned ourselves over 49 restaurants in Delhi, Mumbai, Goa, Baroda and London.”

Taking a cue from modern-day demand dynamics, Kwality Group www.kwalitygroup.com/ has ventured into many areas of the food business with a number of formats from fine dining, food court in hospitals, malls and highways, the bakery and confectionery chain Bread and More, in addition to a number of clubs that it operates. Lamba feels there is immense opportunity in the restaurant sector, which demands the right approach with an immaculate sense of timing.

He is also aware of the challenges. “The main challenge as a new entrant was to change the outlook of the company from a family-run business and acquire a strong corporate identity,” he says. It took him two years to take things in the right direction in terms of being technically right. “The sense of achievement comes from the fact that the company today is considering expansions to London and the Middle East with all our brands,” avers Lamba. Of course, India’s newfound confidence has helped. “Today’s market environment has helped our company change and progress with time - from technology to people and infrastructure. When you are competing with international players, there is a need to change one’s approach, be more aggressive and upgrade operations,” Lamba adds. Read more.