With a goal of fighting obesity while making exercise fun, Nexgym, a Southlake-Texas based kid’s fitness franchise, has launched into two additional markets: Lisbon, Portugal and San Antonio, Texas.
The first children’s fitness facility to merge state-of-the-art fitness technology with video-games, Nexgym first started franchising in December 2006 with their launch of the second Nexgym facility in Plano Texas. Now, with expansion internationally, Nexgym has opened a Master Franchise program for international franchisors interested in leveraging the US-based concept.
What the media hailed as the latest trend in fitness, ‘Exergaming’, allows children to work out on equipment which has been integrated with Video Games. “We go quite a bit further than just the Nintendo Wii within our facility”, says Kevin Bolden, the President of Nexgym Franchising Corporation. “We were the first to combine a whole range of fun technology into what we call a Digital Playground”. Nexgym then adds programs such as Interactive Classes (Karate, Yoga, Sports Training, Dance), Personal Training, and a program called Confidence Builders which works with children who have special needs such as Autism, Aspergers, or Sensory Disorders.
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