If you have a big franchise idea and no idea where to turn for web help, let me introduce you to the people at SilverTech. Earlier this summer I saw an elegantly simple site called Pizza Fusion. The graphics were clean and simple, color bold and sharp but it was the logic behind the marketing progression that really caught my eye.
“If a website does not sell more stuff it is a complete ego trip and waste of cash” - Chad Harris Big Exports
I noted that a company called SilverTech did the work, saved the site and clicked on. About two weeks ago I noticed that a franchise web development group won the “Coolest franchise site” of the year award for their work on Rita’s Ice. (www.ritasice.com)The company was SilverTech!
I had to know how a design team had such a deep bench of marketing players as well. I had a great chat with Nick Soggu, the CEO of SilverTech and I learned they do work for not only the franchise community but Fortune 500 clients and tough gigs like Miss America. If you want a free romp on how to design a site that sells more stuff, head over to silvertech.com and get prepared to drink it in. Quality design with sales and marketing at the foundation of the story boards is a very rare bird. I believe we will see SilverTech around for a long time. If you have a big franchise idea, don’t blow it on a weak web team. Raising the money now to get you to the end of the tape is easier than trying to revive a corpse caused by not putting enough digital oxygen in the marketing tanks.
Play 9 minute interview:
How To Build A Fantastic Franchise Web Site
August 28, 2008 by Cris | 0 Comments
In Franchises, How To
No comments yet.