Owning A Franchise Offers Marketing Advantages

August 28, 2008 by Cris | 0 Comments

Chevy Chaser Magazine:

If you’ve ever considered starting a business, you may have thought becoming a franchisee for a fast-growing company was the best way to go. It’s a popular route many people choose and offers several advantages, such as operations training, marketing assistance and, in some cases, financial assistance and immediate name recognition.
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When Jennie Voiles decided to start a business, her first thought was to look for a franchise that fit her lifestyle. Voiles, a former teacher who moved to Lexington from Southern California, wanted a business that would give her the flexibility to spend more time with her children and allow her to become part of the community.

“I wanted to do something that combined my love for kids and family,” she said. “I thought I would do something with my educational background.”

After looking into a variety of businesses related to education, she hit upon one that was different, but seemed to fit her needs: Grins2Go. A small company with only 10 franchisees — Voiles is number 10 — Grins2Go offers mobile event photography that brings to your door skilled photographers and all the equipment found in a professional studio.

Voiles is not a photographer, but she doesn’t have to be to make the business a success. She runs the business side and hires professionals for the creative side. She has one full-time person and two part-timers on her staff. Read more.

In Advertising and Marketing, Basic Guidelines, Law & Agreements, Franchise Ideas / Opportunities, Franchises, Startup

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