Rita’s Italian Ice NOW In Texas & Illinois

Franchise Wire:

Rita’s Italian Ice’s nationwide expansion brought them to Texas & Illinois this year. This was uncharted territory for the Trevose, Pennsylvania based franchise company that currently operates 530 stores in 23 states.

Rita’s bounded into these markets with multi-unit development deals with franchise partners looking to capitalize on a franchise opportunity with an established brand. These deals will bring three units into each market and will serve as a blueprint for future development deals. Rita’s recognizes multi-unit developers as excellent potential franchise partners since most have business or restaurant experience combined with an eagerness for a new challenge. Developers see Rita’s as the perfect brand to introduce into their home markets. For the developer, Rita’s 25 year proven track record and fierce customer loyalty in current markets lay the foundation for them to build their success.

Rita’s launch is part of an aggressive growth strategy, which includes expanding in existing markets while entering new cities in Texas and Illinois. The company is actively seeking new qualified franchise partners for single and multi-unit stores.