Industry Vet Tapped As Big Boy CEO

QSR Magazine.com:

Keith E. Sirois, a food service industry leader with 35 years of experience, was selected as CEO of Big Boy Restaurants International. Sirois, 57, begins his new role today, at company headquarters in Warren, Michigan.

The appointment, announced today by chairman Robert Liggett Jr., completes a national search and four-month transition while board member Jim Jensen served as interim CEO.

Big Boy strategic planning and operating responsibilities now will be overseen by a business veteran whose career spans multiple restaurant concepts – including family dining and quick-service. His most recent positions were at Checkers Drive-In Restaurants, where Sirois was president and CEO of the publicly owned franchisor and owner-operator of an 800-store dual brand system.

“We’re very fortunate to add Keith Sirois, a seasoned, successful restaurant chief executive to our leadership,” Liggett says. “He brings hands-on knowledge of franchise and company-owned restaurants, as well as a strategic vision and leadership for continuing our growth initiatives at Big Boy. Keith has an impressive record of sales growth, franchise development and team-building.”