Non-retail and at-home business opportunities are set to shape the franchise market in 2009 and beyond as entrepreneurs and brand owners look for cheaper avenues to business success, that’s according to industry expert Sary Hamwy, CEO of Franexcel.
The franchise consultant, one of many exhibitors taking part in the 2009 edition of Franchise Middle East (FME) at Dubai International Exhibition Centre this week, believes the service industry will once again come to the fore.
‘The latest trend from the last couple of years on a global level is the service and business-oriented franchises out of a non retail location or even operated from home. This trend is definitely being introduced to the Middle East,’ he said.
‘The Middle East has a bright future towards the franchising industry. International franchise brands are looking at emerging markets to establish themselves and be operated by experienced companies. Home grown franchises are increasing by the month and have a great potential in the rest of the Middle East and some of them even on a global level,’ he added.
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Home Grown Businesses Lead Franchise Growth
March 2, 2009 by Cris | 2 Comments
In Franchise Ideas / Opportunities, Franchises, Growth
homemanagement.co.in » Blog Archive » Franchise Business Opportunities | Home Grown Businesses Lead … on March 2nd, 2009 at 7:45 am
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Franchise Business Opportunities | New Food Brands Flock To Franchise Middle East Exhibition on March 3rd, 2009 at 11:58 am
[...] AME Info: Food is always a strong franchise market. There are no limits to our appetite for new food concepts,’ said Mathew Shay, president and CEO of the International Franchise Association (IFA), in Dubai for the FME show. [...]