Smashburger signed a 30-unit deal with BIGG Capital Holdings LLC, a business development group based out of Dallas and led by National Football League player Leonard Davis.
“Burger lovers across Texas have fallen in love with Smashburger’s delicious burgers; now Dallas burger fanatics will have a chance to as well,” says Smashburger founder Tom Ryan. “We look forward to becoming Dallas’ favorite burger place for every occasion.”
BIGG Capital Holdings marks Davis’s entry into the restaurant franchise business in the Dallas area. The BIGG Capital Holdings team identified Smashburger as an up-and-coming brand that would have longevity after Davis’ NFL career was over. Tye Williams of Consumer Capital Partners (CCP), the private equity firm helping to fund Smashburger, is acting as the managing member in the BIGG Capital Holdings LLC Smashburger development process in Dallas.