7-Eleven, Inc. has added chief marketing officer (CMO) to marketing vice president Rita Bargerhuff’s title and responsibilities. In her new role, she will serve on the company’s executive committee and report directly to President and CEO Joe DePinto.
Bargerhuff leads the development and execution of all advertising and marketing initiatives for 7-Eleven products and services in the United States and Canada. Under her watch, 7-Eleven’s marketing successes include the award-winning 2007 summer campaign tied to the release of “The Simpsons” movie, the packaging and promotion of 7-Select, the company’s private-label brand; an aggressive grassroots and social-media program, and the just-introduced digital signage network.
7-Eleven Promotes Bargerhuff To CMO
November 20, 2009 by Cris | 1 Comment
In Franchises, News, Successful Franchises, Women
Reverend Trey Noran on February 22nd, 2010 at 1:22 am
Mr. DePinto, I asked your store several months ago and they told me that they throw breads and foods away. Could you help us with donations we terrible need it. Our web site is Hislovestreetminitries.com and my personal email treynoran@comcast.net
I also watched the show this evening and loved your apperance on in. Support our cause please. Everytime I feed the homless I run short of food.
God bless,
Reverend Trey