Franchisors Branch Out

Crain’s Cleveland Business:

Jaime Brenkus may be best known for the fitness video series “8 Minute Abs,” but these days he’s flexing his muscles to make his mark as a franchisor.

Mr. Brenkus, a native Northeast Ohioan, in 2008 opened his first Slim & FIT facility in Concord, and late last year he began to franchise the concept, which incorporates fitness training and nutrition consultations into a single location.

In just one week last month, Mr. Brenkus sold seven Slim & FIT franchises. In addition to the Concord location, there now are 10 franchises: five in the Scottsdale, Ariz., area; one in Nashville; one in Philadelphia; two in Birmingham, Ala.; and one in Westlake (owner-operated). More.