Home Instead Franchisee Hires Guthrie/Mayes

Louisville Business First:

A franchisee for Home Instead Senior Care has hired Guthrie/Mayes Public Relations to provide media and community relations services for the New Albany, Ind., and South Louisville offices of the home-care agency.

Financial terms of the agreement were not disclosed.

Omaha, Neb.-based Home Instead Senior Care has four franchised offices in Louisville.

The deal signed with Louisville-based Guthrie/Mayes covers only the New Albany office, located at 1401 State Street, and the South Louisville office, located at Crums Lane, said Ashley Schaffner, an associate account manager for Guthrie/Mayes.