Edible Arrangements Announces Partnership With geoVue

PR-USA.net:

Edible Arrangements, the pioneer and leader in hand-sculpted, fresh-fruit arrangements, has partnered with geoVue, a leading provider of site selection, market optimization and sales forecasting solutions for retailers and restaurants. Edible Arrangements will use geoVue’s iPLAN software to determine the best markets and locations for future expansion of Edible Arrangements stores.

“With geoVue’s advanced technology, we are better able to support our franchisees by providing them valuable information to aid in their new development decisions,” said Tariq Farid, Founder and CEO, Edible Arrangements, Inc. “We are now better equipped to forecast what markets and trade areas to target in order to maximize the business opportunities for our franchisees. This new resource will assist in enabling us to reach our goal of 1,000 units by the end of 2010.”