Sweet CeCe’s To Open Knoxville Store

Knoxville News Sentinel:

Sweet CeCe’s Frozen Yogurt & Treats will open a store in Knoxville by month’s end.

The Nashville-based self-serve yogurt shop is taking the former Ben and Jerry’s location at 4477 Kingston Pike in Western Plaza and should be open in two to four weeks.

“We became familiar with Sweet CeCe’s in Nashville and are big fans of it,” franchisee Scott Coop said. “We’re really pumped about bringing Sweet CeCe’s to Knoxville.”