In 2011, McDonald’s opened 200 new restaurants in China1, making the country the third largest market in the world for the international fast food chain.
In order to accelerate its expansion in China, McDonald’s will increase its investments in the country in 2012 by 50 percent from a year earlier.
The investments will be mainly used for opening new restaurants, upgrading existing restaurants, and expanding services. The chain plans to open 225 to 250 new outlets in China this year.
China Becomes Third Largest Market For McDonald’s
January 18, 2012 by Cris | 0 Comments
In Franchises, Franchising in China, News, Restaurants













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